Thursday, February 6, 2020

Assignment 8A: Solving The Problem

Offering Scooter Courses at the Dealership

Opportunity: Students and people in Florida that ride/own scooters possess inadequate knowledge of riding and being safe while being on a scooter because courses do not exist for the riders to take in Florida regarding safety and driving etiquette.
Product/Service Solution: With more and more students and people in Florida buying scooters, the need for a scooter driver/safety course is apparent. The solution is a service that I would offer to scooter riders at a local scooter dealership. Flyers will be posted around town to help lure more people in especially the current riders that have been riding for a decent amount of time. The idea would be to link the service of the scooter courses and the price of the scooters.  The scooter courses will be offered at a certain price which after successful completion will give that person a discount on a new or used scooter in the dealership. All scooter riders that complete the course will gain the necessary rider and safety knowledge effectively.  Additionally, the completion of the course gives the dealership a better opportunity to sell their scooters to those new riders or even to people that already own a scooter. This opportunity will be a win-win for the state of Florida, by keeping people safe on the roadways and by pumping more money into the economy. From scooter drivers not knowing how to properly drive, like turning, to riders getting into accidents and getting injured from this lack of riding knowledge. All the problems stated in the previous statement can be avoided. This solution will help try to solve this unmet need and the problems it presents to current/future scooter riders, motorcyclists and other drivers on the road in Florida.

1 comment:

  1. Hey Timothy,
    Good idea here to help sales of dealerships and the safety of scooter riders throughout the area. Gainesville has more scooter riders than any other town I've ever seen, as well as scooter accidents. The riders like you said don't really know all the rules to riding scooters and how dangerous they actually are. You can easily die or get severely injured on a scooter. Your idea would be simple and effective considering everyone likes discounts especially on expensive items.

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